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How Leadboxes Work

This article gives an overview of what Leadboxes are, and the different options for publishing them. Throughout this guide, we'll cover:

  • What Leadboxes are
  • The three types of Leadboxes we offer 
  • The difference between Leadboxes and Leadpages

What are Leadboxes?

Our Leadboxes are opt-in forms that can be triggered automatically, by time or action, or manually, by a user clicking an image, button, or link. They can be standalone elements (such as on your website) or part of a Leadpage. 

NOTE: Standalone Leadboxes are distinct from Leadboxes you create within a Leadpage.

You can use standalone Leadboxes on any platform which allows for the use of HTML and JavaScript, such as WordPress, Squarespace, or your own site.

3 types of Leadboxes

Each type of Leadbox is triggered by a unique set of conditions. You can publish a Leadbox as any of these three types:

Standard Leadbox

Standard Leadboxes are triggered by clicking on a link, image or button. In other words, a standard Leadbox is triggered manually by a visitor.

Timed Popup Leadbox

Popup Leadboxes are triggered after a certain amount of time has passed or a certain number of page views have occurred. Popup Leadboxes have options to determine how long to wait, or how many times a visitor must view a page, before the Leadbox appears. There is also an option to force the Leadbox to wait a number of days before it pops up again.

Exit Leadbox

Exit Leadboxes are triggered when a user on a given page moves their mouse in a fashion that indicates an intent to exit the page. Normally, this is a rapid movement toward one of the topmost corners of the browser window. Exit Leadboxes also have an option to force the Leadbox to wait a number of days before being triggered again. 

PLEASE NOTE: Timed and Exit Leadboxes do not work on mobile devices, but Standard Leadboxes do. For more information, please see the FAQ below.

What is the difference between Leadpages and Leadboxes?

Leadpages and Leadboxes can be thought of as two different tools to collect lead data, each with their own advantages. For Leadpages, we have dozens of templates to choose from so you can give your page visitors tons of reasons that may prompt them to opt-in on your page. On the other hand, Leadboxes work well when you might want to collect opt-ins on a page that isn’t a “landing page” by design — such as on blog posts, in a sidebar on your site, or in other similar situations. 

For a more detailed look at how you can effectively use Leadpages and Leadboxes together, (and as a bonus, how to use Leadlinks), please feel free check out our blog post here: Leadpages, Leadboxes or Leadlinks: When Should You Use Each?

Frequently asked questions

How do Leadboxes work on mobile devices?

Leadboxes are designed to work normally on mobile devices. However, timed Leadboxes won’t appear to comply with best practices (and prevent your pages from receiving lower rankings from search engines like Google).

Similarly, exit Leadboxes do not appear on mobile devices, as there’s no consistent way to predict exit intent like there is for desktops. Most mobile browsers will automatically block pop-ups, therefore disabling timed and exit-intent Leadboxes.

Can I use standalone Leadboxes on my Leadpages?

You can paste any Leadbox’s code into an HTML widget on your page. At this time, we don’t have a way to connect standalone Leadboxes to existing buttons or elements on Leadpages.

NOTE: If you do use a standalone Leadbox on your Leadpage, you’ll need to look at the Leadbox’s analytics data to track opt-ins—as they won’t appear for your Leadpage.

(Updated September 10, 2018)

Please let us know if you have additional questions.

You can always file a support ticket if you have additional questions by clicking the Support button in your dashboard shown here or clicking here to file a support ticket.

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