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How Do I Redirect Traffic From My Leadpages?

There are times when you may need to redirect visitors away from a page, for example when a webinar or a launch has ended. 

Step-by-step instructions

To set up a redirect for your Leadpages hosted on our servers (e.g. at, please follow the steps below.

  1. Open your page’s publish options.
  2. On the “Publish Status” tab, select “Redirect this URL.”
  3. Enter the URL you’d like to redirect to, then click Save

NOTE: The redirect feature only works with Leadpages published on our server at your subdomain. The feature does not work for pages published to your own server as HTML, to a mapped custom domain, to Facebook, or to WordPress using our plugin. 

You can also choose to redirect only desktop traffic. If the box is…

  • unchecked: desktop and mobile visitors will be redirected to the URL above
  • checked: desktop visitors will be redirected to your chosen URL, but mobile visitors will not be redirected

This option is especially useful if you direct traffic to a Leadpage published as a Facebook Tab, which isn’t accessible for mobile visitors. In that case, we recommend leaving the second box checked and setting the destination URL of your Facebook ad to the Leadpages-hosted version of your page. You can learn more here: Do Leadpages Published to Facebook Work on Mobile Devices?

Split test redirects

To set up a redirect in a split test, you’ll need to go into the Page Editor, choose the variation you want to redirect traffic from, then open the publishing options (as shown below). 

NOTE: Only split-tests built using the Standard Builder can be redirected

Thank you pages

The word “redirect” can also apply to the page your subscribers see after they submit a form on your page.

That’s an entirely different kind of redirect, which needs to be set up in your email service provider (ESP) account or in the opt-in form settings of your Leadpage. For more information on how to configure your thank you page, please check out: How Do I Replace The Default Thank You Page With My Custom Thank You Page?


(Updated January 23, 2017)

Please let us know if you have additional questions.

You can always file a support ticket if you have additional questions by clicking the Support button in your dashboard shown here or clicking here to file a support ticket.

You may also be interested in:

Do Leadpages published to Facebook work on Mobile Devices

How to create a new Leadpage


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