You don’t need to do anything special to make sure your pages appear in Google search results. However, by taking just a few extra steps, you can optimize your pages for Google Search and other products.
Google Ads can be a great way to promote your pages and get more traffic. You can make it easy to find your business when people search for terms related to your industry, products, or services.
Also, you only pay for ads when visitors click on them, so you can get started with Google Ads even on a limited budget.
It’s important to note, all ads must pass Google’s approval process. You can learn more about how Google reviews ads (and how to comply with AdWords standards) here: About the ad approval process ↗
To get started, visit the Google Ads homepage.
Hide pages from search
Need a page to stay private? One of the best ways to keep a page hidden is to prevent search engines from indexing it.
While we don’t “submit” published pages or pop-ups to Google (or other search engines), they might still appear in results if other pages link to them.
To prevent search engines from indexing your page, turn on the setting from the Tracking tab in the builder.
For full details and Standard Builder instructions, view our guide here.
Optimize pages for search
Search engine optimization (SEO) is a complex topic, so we won’t cover all the details here. The good news is that a lot of best practices are built into Leadpages already—such as mobile responsiveness and structured HTML.
For additional tips, check out Google’s Webmaster Guidelines. While you may not be able to implement every single best practice, their guide provides handy advice for optimizing your pages.
Finally, you can set the title, keywords, and description of any page—simply follow the steps in our article here. If you’re unsure what to put in your page’s SEO fields, review this article from Google: Create good titles and snippets in Search Results ↗
We automatically collect analytics for your pages and pop-ups, but you can track even more data with Google Analytics.
Within the Page Tracking section of the Leadpages builder, you can paste your Google Analytics Tracking ID (i.e. UA-123456-0). This is a quick and simple way to get your Google Analytics tracking code running on your page.
While we’re unable to offer direct support for using Google Analytics, you can check out our primer here: Page Tracking and Using Third-Party Analytics.
Need more help?
You can always get in touch with our support team—just click help_circle in the top-right corner of your Leadpages dashboard, or submit a ticket ↗