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Integrate ActiveCampaign with Leadpages

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ActiveCampaign is a powerful email marketing and automation platform. When you integrate your account with Leadpages, you can send new subscribers directly to your ActiveCampaign forms and lists.


The fine print

  • ActiveCampaign is available with all of our conversion tools, including: landing pages, sites, pop-ups, opt-in texts, and trigger links. It’s also available in both our Standard and Drag & Drop Builders.
  • To use ActiveCampaign throughout your Leadpages account, you’ll need to integrate in two different places, as described below.
  • To use ActiveCampaign with Standard Builder tools (including trigger links and opt-in texts), you’ll need to create at least one Sign Up Form for your ActiveCampaign list.
  • At least one form must be created within ActiveCampaign before integrating with Leadpages.

Integrate your account

Before sending leads to ActiveCampaign, you’ll need to connect your account to Leadpages. Here’s how to integrate with both of our builders at the account level:

Drag & Drop Builder (sites, pages, pop-ups)

To use ActiveCampaign with Drag & Drop pages or pop-ups, follow our guide here: Connect Your Integrations: Drag & Drop.

Standard Builder

To use ActiveCampaign with Standard landing pages, pop-ups, opt-in texts, or trigger links, you’ll need to connect your account with our Standard (Legacy) system. Our general guide here will show you how: Connect Your Integrations: Standard.

Send leads to ActiveCampaign

Now that you’ve integrated at the account level, you can use ActiveCampaign with any conversion tool—whether that’s a form on a Drag & Drop page or a trigger link. You can learn about setting up integrations for our different tools here: Choose a Destination For Your Leads.

Here are some additional notes to keep in mind when you set ActiveCampaign up within Leadpages:

  • In our Drag & Drop Builder, you can send leads to a specific form or list in your ActiveCampaign account.
  • When using the Standard Builder, you must sends contacts to a form.
  • By default, ActiveCampaign forms will use a confirmed opt-in process, so new contacts will receive a confirmation email when they join. To turn this feature off (and use single opt-in instead), follow ActiveCampaign’s guide here: How do I enable single opt in confirmation?

Custom fields

It’s possible to set up custom fields from your ActiveCampaign account. To learn how, check out ActiveCampaign’s article: Custom fields. By default, all ActiveCampaign forms will include full name and email fields.

Custom fields are not available in ActiveCampaign lists (and therefore are not available in our Standard Builder, trigger links, or opt-in texts).

Make sure you add any custom fields you’d like to use to an ActiveCampaign form. Then, select that form in any Drag & Drop page or pop-up to add your custom fields.

Troubleshooting tips and FAQs

Why can’t I collect phone numbers using ActiveCampaign with opt-in texts?

At this time, only email is collected from ActiveCampaign. It’s not possible to collect phone number information. As an alternative, you can set up an automation in ActiveCampaign that sends an email to new subscribers asking for phone number data.

Need more help?

You can always get in touch with our support team—just click Support in your Leadpages navigation menu, or submit a ticket ↗

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